10 communication essentials for employee engagement

Those of us who communicate with employees might wonder whether the effort is worthwhile.

After all, employees are quick to delete an email, daydream through a town hall meeting and ignore even the most important intranet content.

Remember this: Effective communication is a significant factor in engagement.

Engaged employees are committed to the organization’s goals, understand how they contribute to its success and are committed to doing their best work.

Those results simply can’t be achieved without robust communication. To that end, here are 10 essential tactics for communicating to boost engagement:

1. Make sure leaders and managers understand their vital communication roles. Senior leaders must articulate where the organization is heading, clarify priorities and share progress and accomplishments. Key leaders must reinforce big-picture messages and provide specific objectives for their groups or functions. Managers must define what their employees should do to help the organization succeed, answering staffers’ questions and addressing their concerns.