10 awesome book advertisements

Vampires, boy wizards, S&M for housewives. It’s refreshing to see that not everyone has jumped on the literary bandwagon to promote their latest body of writing. BuzzFeed thought so, too, scrapping together a collection of 10 brilliant book ads from around the world, as well as the respective agencies responsible for each.

Of course, before there’s a book to market, an author has to actually start to write. Hoping to salvage what little remains of their mental stability—and when alcohol apparently doesn’t do the trick—a number of scribes turn to music. But what doth they listen to? PLOS Blogs’ NeuroTribes shares the musical selections of 10 top authors to summon their muse.