10 secrets of professional writers
The harder people try to write well, the worse their writing usually becomes. Here are some simple tips to follow.
The harder people try to write well, the worse their writing usually becomes. Here are some simple tips to follow.
Women possess more of the language protein, according to new research. But does that make them savvier communicators? PR people aren’t so sure.
If that doesn’t put the ‘cool’ in Cool Ranch … Plus, the Harlem Shamrock Shake, ‘Kentucky Kicks A**’ makes its case, U.S.A.—the United States of Alcohol, merger madness, library rules, Hemingway’s rum, and more.
Where RIF meets GIF. Plus, Mississippi finally ratifies abolition of slavery—thanks to ‘Lincoln,’ grammar lessons from professional athletes’ tweets, what the ‘Harlem Shake’ teaches us about consumer relations, brand names overseas, and more.
The old argument about the death of the press release has resurfaced again, much to the author’s dismay.
That advice, which he gave to a waiter in Manhattan, sparked a war of words in the literary blogosphere. Plus, writers should take improv, a writing blog debuts, ‘In Cold Blood’ questioned, and more.
They aren’t all ‘brand advocates’ (if those even truly exist), but if you identify them properly, you stand a much better chance of engaging them.
The author, who falls into the ‘lurker/judger’ category, says his least favorite social media personality is the ‘vaguebooker.’ See what he means.
The Big Game is on Sunday. Unless you’re a fan of the Ravens or a 49ers, the chances are you’ll be rooting for the commercials. Let us know your favorites from past years.
Everything you wanted to know about the Big Game and its presence on social media, but was afraid to ask.
Increase your chances of successes by following these guidelines. PR agencies, do you agree?
It’s one thing for your cousin to divulge the effects of that mega-burrito on his system. It’s quite another for an executive to reveal a company secret or spew tasteless humor.
Avoid awkward situations—in business and in your social life—by abiding by these rather easy guidelines.
The president’s chief speechwriter explained why Monday’s address was among the most difficult he’s written. Plus, bad writing advice, reverse outlining, and more.
They’re weighing down your copy, distracting or even annoying your reader. Best to drop them from your press releases altogether.